50,000+ 5 Star Reviews

An Exclusive Beard Formula Proven to Hydrate and Stimulate Beard Growth

Visible Results within 2 Weeks!

Premium natural ingredients to help you achieve that soft, smooth, and even beard growth. 





As a man of color growing a beard, your genetics might seem to work against you.

Patchy or uneven beard


Dry beard and skin

Sadly, your unique grooming needs are often overlooked. Many products on the market fail to address your specific challenges.

Why Choose Golden

We are a personal care company that specializes in beard grooming
solutions for men of color such as yourself, so you can:

Say no to a patchy beard growth

Say goodbye
to itchiness

Say farewell to dry,
flaky skin


Science-Backed Ingredients for Your Best Beard Yet

Embracing the power of natural ingredients can
lead to a magnificent beard.

Sunflower Oil

A natural oil that helps prevent breakage and hair loss. Contains Omega-3 fatty acids and vitamins A, B, C, and E that promote thick and strong hair strands.

Vitamin E

Softens your beard and gives it a fantastic texture. Also increases blood flow for thick, lush beard hair.

Coconut Oil

Softens, moisturizes, and frees your skin from obstruction (flaking, clogged pores, and dead skin), promoting even beard growth and making it less prone to razor bumps. Protects beard and skin from pollution and other harmful elements.

Aloe Vera

Replenishes and nourishes the dry skin underneath the beard. Infuses hydration and healthy shine to beard hair fibers. Promotes a healthier environment for your facial hairs to sprout.

Avocado Oil

Contains omega-3 fatty acids that promote beard growth and reduce breakage or hair loss. Stimulates hair follicles and encourages new hair growth for greater hair density.

Choose Your Kit


The Ultimate Beard Bundle

Expertly cleanse, nourish, and style your beard with this high-performance beard bundle. It's the perfect grooming kit for men on the go.

$ 41.90

$ 69.00

Save $40%

Includes: Beard & Hair Shampoo, Beard Balm, Beard Oil, Beard Comb, Beard Brush

30 – day money back guarantee

The Golden Bundle

Get all you need to look your best in one place with our Golden Bundle. From cleansing and conditioning to styling your beard, this luxury set ensures that you look and feel great anytime, anywhere.

$ 74.97

$ 183.00

Save 60%

Includes: Shaving Gel, Aftershave, Beard Oil, Beard Balm, Beard & Hair Shampoo, Body Wash, Body Balm, Face Wash, Exfoliating Scrub, Solid Cologne, Face Moisturizer

30 – day money back guarantee

Beard and Body Bundle

Pamper your beard hair and skin with rich moisturizers and conditioners. Get ready to conquer your day with this next-level grooming set.

$ 42.00

$ 84.00

Save 50%

Includes: Beard & Hair Shampoo, Beard Balm, Beard Oil, Body Wash, and Face Wash 

30 – day money back guarantee

Golden Grooming vs. Other Brands

50,000+ 5 Star Reviews

Join the Ranks of Over 50,000 Happy Customers

This product was great!
"It gave me all the essentials I needed. I didn’t realize I purchased the ‘unbearded’ bundle being that I have a full beard so I learned that the hard way. Regardless, the way my hair and skin felt after using these products made my wife give me a certain ‘look’ if you know what I mean. Haha you will absolutely love these products no matter the choice."

Cedrick C.

I love it!
"The line of products is amazing, beard feels and looks better than ever before, to be direct these products are perfect for Black Men. Beard balm and beard oil are exactly what I was hoping to get. I highly recommend the wooden comb and custom beard brush are the perfect touch to it all to be the icing on the cake. I am obviously satisfied and 100% a new client. Thank you."

DeShawn S.

Great Products

"I am extremely pleased with Golden products! Ever since my husband was a youth razor bumps have been an issue due to his curly hair. After researching natural products, your line came up as being highly recommended. We certainly were not disappointed. In addition to softening his beard there has been no trace of bumps at all. You have got yourselves a customer for a long time to come!"

Christine E.

Frequently Asked Question