Winter can be a tough time for skin, no matter how rough and tough it seems to be. We get it. However, that’s no excuse to walk around with dry ashy skin. If your hands, elbows, and face are dry and flaky, it’s time to invest in a high-quality moisturizer for men. If you haven’t already, check out our 5 Winter Skincare Tips for Black Men. You should be taking action, and choosing the right moisturizer is one of the best ways to approach this.

Choosing the right product for you is going to take some care and attention, with plenty of research to figure out the best option for transforming ashy skin into fully moisturized skin. Luckily, we’ve gathered three excellent tips to help you to go through this process, along with putting together some information about our own solution to your ashy skin problems. Thanks to our friends at BeardBase.com for helping champion all-natural beard products and encouraging men to treat their skin this winter!

#1 Use Natural Moisturizing Products

Mother nature knows what is good for your body, and it always makes sense to trust the ingredients she provides. Natural moisturizers don’t contain the harsh chemicals found in their lab-made counterparts, making it easier for them to break down without leaving residue or dirt on your skin.

Along with this, natural grooming products are packed with side-benefits which means that they offer more than the other options on the market, like vitamins and minerals which can further improve your health.

#2 Use Moisturizer For Men

Men’s skin tends to be thicker than women’s skin, so it makes sense to look for a product specifically designed for men. The thicker the skin, the more likely it is to appear dry and ashy, because it takes more effort to maintain moisture levels. Moisturizers for men will go the extra mile to make sure enough moisture is provided. Usually, body lotions for men have masculine aromas, which  will feel a lot more fitting, while also coming in packaging which will make you feel more comfortable. Using the right moisturizer should heighten your sense of masculinity, not take away from it. 

#3 Use Moisturizer Designed For Black Men

Skin composition can be very different from person to person, and it makes sense to factor this in when you’re choosing a product like moisturizer. Melanin composition is one of the biggest differences out there, making it worth looking for a product which is designed for black men. Darker skin is more likely to appear ashy because dryness is more visible. You should choose a moisturizer specifically designed to complete the natural melanin in your skin.

#4 Face Moisturizer and Body Lotion are Not the Same

We know it can be tempting to lather up with body lotion and then rub any left over lotion on your face. If you do this, just stop. There's a reason why companies make natural face moisturizers for men (and no, it's not a gimmick).  Body lotion should NEVER be applied to your face because they’re usually a lot thicker and typically contain heavier ingredients that may irritate your facial skin. A natural face moisturizer won't provide the all-day moisture as a natural body moisturizer. Your face is the first thing people see, so use a natural facial moisturizer that’ll improve the quality of your skin over time, making ashy skin a thing of the past. We created a facial lotion for black men that perfectly hydrates your face without leaving it oily or shiny. 

Why Choose Golden Grooming Co. Products?

Ashy skin is not a good look. Here at the Golden Grooming Company, we’ve spent many years developing products which are specifically formulated for black men. This experience has given us the expertise to create products that are perfect for your skin, while also giving you the confidence to use them in your daily life.

Our Ultra Moisturizing Body Balm is no exception to this. With a mixture of essential oils, antioxidants, vitamins K, E and D hydrates, our product can do more than simply repair dry ashy skin and help with eczema, giving you a boost to your skin’s health, easily making it the best body lotion for men. 

When it comes to natural face moisturizer for men, our Green Tea Daily Face Moisturizer is the best in the game. It’s light enough to not feel heavy but effective enough for you to notice real results. It absorbs quickly and provides all-day moisture and protection, without clogging your pores.